It’s an exciting time to work in the field of Marketing. Jobs are growing across industries in advertising, sales, analytics, brand management, and digital media. An integral part of every business’ strategy, marketing takes products, goods, and services from conception to consumer, and plays a vital role in the financial success of a company. Recruiters are looking for MBAs with a concentration in marketing to fill the many jobs that require marketing acumen.
The U.S. Bureau of Labor Statistics projects that careers in marketing, such as advertising,
promotions, and marketing managers, will grow by 12% by 2022, which is faster than
the average for all occupations.
Caldwell University’s flexible Master of Business Administration program offers multiple formats with online, on-campus, and hybrid MBA program options. Caldwell business faculty are experienced professionals, as well as seasoned academics, who are committed to your future success. The MBA marketing concentration allows you to gain a firm understanding of concepts as well as a marketable set of skills. You will learn how to best apply your knowledge with a deft approach and effectively communicate in the workforce. Our 39-credit program offers the opportunity to study exciting elements of marketing that interest you, from e-marketing to brand management.
Whether you are looking to advance in your current role in marketing, or enter this fast-paced area of business, an MBA from Caldwell University will give you the tools and knowledge to accelerate your career. Let us help you market yourself with an MBA in Marketing from Caldwell University.
–Sherri Treasurywala, Ph.D.
Associate Professor, School of Business and Computer Science